Engineered for every little adventure

The cushioned shell absorbs impact from falls, protecting the most vulnerable areas as your baby learns to sit, crawl and walk.

Ultra-soft crystal velvet with breathable PP cotton filling. Just 180g so light your baby will forget it is even on.

Fully adjustable straps fit babies from 6 to 24 months. One backpack that grows with them every step of the way.

Life with a baby is messy. Toss it in the machine and it comes out fresh and ready for the next big adventure.

All materials are 100% non-toxic, lead-free and BPA-free. Completely safe for even the most sensitive newborn skin.

Turtle, Dinosaur, Panda, Koala and Butterfly. Parents tell us their babies love wearing them like little costumes.

Parents love it.
Babies love it more.

My son used to bump his head every time he tried to stand. Now he wears his turtle backpack every day and I feel completely relaxed watching him explore. Best baby purchase I have ever made.

The dinosaur design is SO adorable. My daughter thinks she is a real dinosaur. It is soft, she never tries to take it off and it has already protected her from several nasty falls.

Bought the panda as a baby shower gift. The mum said it was the most thoughtful gift she received. Already ordered the turtle for our own baby arriving in March.